European Travel Group

Brand Identity, Vehicle Livery Design, Communications and Website

The European Travel Group (ETG), a newly formed coach company collective based in the North-East of England.

From the outset FMA has worked closely with the Board at ETG to develop a fully integrated marketing strategy which builds on the heritage of the founding partner companies whilst providing a forward thinking framework for future expansion.

FMA services have included ‘grey matter’ thinking, brand development and application to vehicle livery, website, sales brochures, advertising and supporting marketing materials.